Thursday, December 5, 2013

Making Death Sexy

http://www.crazyhyena.com

My husband's ancestors were fairly recent immigrants to the United States from Poland and Germany; as in early 20th century. Since we both work at a funeral home, I had to give him some grief when I read this article about a Polish coffin casket maker that has been advertising their merchandise with the use of a calendar with naked models posing with the caskets.

Death has never been so sexy.

The Catholic Church in Poland is up in arms at the disrespect being shown towards the deceased. I would agree, but I can also respect the mindset of the business owner who is attempting to pull the caskets away from being seen as "religious symbols" rather than the products they actually are. Let's be fair... you can buy caskets from Walmart. That being said, naked ladies draped over caskets sounds more like a necrophilic wet dream than something appropriate for the sensitive funerary industry. In particular, Poland is over 90% Catholic; lack of respect for the tendencies of your current market is not only insensitive, but foolish from a business standpoint.

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